Bringing solutions to victims of allergies

How we helped illustrate allergy woes

Stuffy nose, red and itchy eyes, sneezing

Our client’s main concern? To educate the public about possible treatments, while remaining neutral. During this project, our team helped the client convey a clear, accurate and comprehensive message.

We brought ALK’s patient information to life and formed a storyline that would resonate with allergy victims looking for solutions. Furthermore, we applied ALK’s house style to develop a new visual language for use in this animation.


In the Netherlands, around 4 million people suffer from allergies. The target audience for this video are the patients with hay fever, asthma and long-term allergy sufferers. Friendly characters with relatable allergy symptoms were developed to meet the film’s tone. Soothing music, along with cool and confident colours underlined the message.

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Happy Folk

5th floor, Oude Oeverstraat 120

6811 JZ, Arnhem, The Netherlands

+31 (0)858772443


KvK 64234991
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